Friday, 22 July 2011
Lady Gaga’s Haus meets Polaroid!
The ubiquitous Lady Gaga has cosied up to Polaroid to make a mobile printer!
Maybe there’s more money to be made by selling tech gadgets - rather than music? To deliver her wacky on-stage creations, Lady Gaga has gathered around her a troupe of designers/fashionistas/creatives she calls The Haus (wordplay on famous German Bauhaus school of design). They’ve made everything from Gaga’s Black Crystal catsuit to a light-up cane for her stage shows!
Now Gaga’s on a mission to deliver products that enable creativity for all, celebrate artistry and make sharing instantaneous across the physical and digital worlds. So The Haus of Gaga has teamed up with Polaroid to co-brand the Grey Label - and their first tech product is the excellent G10 mobile printer to create on-the-spot photos.
The G10 Instant Mobile Printer (RRP $199.95) is Zink-based, which means the real secret is the special polymer paper that reacts with heat to form pictures. Polaroid describes it as a “next gen” Zink printer, printing 4×3″ pics. A pack of 10 Zink sheets comes with the printer - a pack of 30 4×3″ Zink sheets costs $29.95, making each photo a dollar to print. So you may want to be considered about what digital prints you commit to paper!
Getting your prints to the GL10 is either a direct USB connection, with support for PCs, Macs and PictBridge devices, or via Bluetooth. Polaroid has a specific Android app`Polaroid Grey Label’, for printing to the GL10, as a free download. iPhone users aren’t currently directly supported for GL10 printing.
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