The new Ricoh CX3 is the update to the CX1 and CX2 compact superzoom digital cameras.

It features a 10.7x optical wide-angle zoom (28-300mm) lens as well as a 10-megapixel BSI CMOS sensor. BSI (backside-illuminated) technology, which is gradually replacing the older FSI (frontside-illuminated) technology, offers performance and feature benefits - for example, it improves light sensitivity and absorption plus improves noise reduction for better images.

The BSI CMOS sensor also allows for further advanced shooting options not available on the CX1 or CX2, including low-light modes and full resolution high-speed burst shooting at 5fps. Macro shooting is available from 1cm.

Another handy feature is multi-target autofocus, which allows you to take five shots in quick succession with different subjects, then you can select the subject to focus on later.

Another upgrade from the CX3’s predecessors is the inclusion of HD movie mode - you can shoot high-definition footage at 720p resolution.

The Ricoh CX3 is due to be released in Australia in February 2010 with a recommended retail price of $499. It will be available in black, violet and pink/grey.

Buy a cheap digital camera on sale in Australia

By Caroline Warnes